Ideální pohyb
Services
Rebranding | Webdesign
Live site
https://www.idealnipohyb.czThe challenge: Staying same but different
The client broke off from an older company and needed to rebrand. However, they wished to remain as recognizable as possible and gave me a set of tough boundaries for the rebranding and web redesign - stay immediately recognizable,
Fresh, young and dynamic
I focused on making the visuals reflect the team - fresh, dynamic, yet caring and healthy. At the same time, to seem like a modern and polished child of the older company.
Customers loved it
The client later came back to me with positive references from their customers - the redesigned website is now much more systematic and intuitive and the new visuals succeed in attracting new clients.
The logo workshop
I hosted an intensive creative workshop with the client's core team, where everyone could create quick sketches and explain the ideas. The team loved it! I then distilled and refined those ideas into the final logo.
Fresh and friendly brand
Simple Rive animation
I developed a simple Rive animation to enhance the client's main selling point by letting the users interactively see how their feet can deform.
The newly redesigned website
I completely redesigned the whole website. I designed the main customer funnel (home - services - booking), made it clear and efficient, and made it the most prominent part of the large website. The overall visuals follow the brand core - young, dynamic and healthy.
“An excellent eye for detail, thinks strategically, and the results speak for themselves.”
We collaborated with Marek on the complete design of the IdealniPohyb.cz website and the creation of our corporate identity. I can unequivocally recommend working with him to anyone looking for top-notch services and wanting to ensure they get great value for their money. Marek has an excellent eye for detail, thinks strategically, and the results of his work speak for themselves. If you're hesitating, Marek is your go-to person for design.
Tomáš Tydlačka
CEO
Ideální Pohyb
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I am currently accepting new partnerships for Q1 2026.
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